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Don’t let Google My Business be an after thought!

Learn the reasons how to drive and increase customer engagement on Google.

Click here for a free consultation on growing your business in the digital world!
Having a great Google profile is very important for your business!
      • It’s FREE! Yes, Free!
      • Connect with new or existing customers
      • Post pictures/offers and give customers a reason to choose you.
      • Turn searches into customers
      • Get insights and analytics about your business searches
      • Get found on Google searches and maps.

Local Search Statistics

  1. 50% of users who perform a local search on their smartphone visit a physical store within one day
  2. 80% – 90% of shoppers read online reviews before buying a product
  3. 72% of consumers who perform a local search visit a store within 5 miles of their current location.
  4. 61% of mobile searchers are more likely to contact a local business if they have a mobile-friendly site.
  5. 88% of consumers trust online reviews as much as they trust personal recommendations.
  6. 86% of people look up the location of a business on Google Maps.
  7. 78% of location-based mobile searches result in an offline purchase.
  8. 18% of location-based mobile searches result in a sale within one day.
  9. Businesses that have a strong keyword in the business name rank 1.5 spots higher than if there is no keyword in the name.72% of consumers who did a local search visited a store within five miles.

Google Statistics

  1. Google now handles at least 2 trillion searches per year
  2. Google currently holds 80.5% of total search engine market share (up from 65.5% in January 2016).
  3. Google has decreased the number of organic blue links displayed as the result of a search from 10 to 8.5, on average.
  4. Google accounts for over 76% of all global desktop search traffic, followed by Bing at 8%, Baidu at 7.5% and Yahoo at 7%.
  5. Google accounts for over 94% of all mobile/tablet search traffic globally, followed by Yahoo at 3% and Bing at 1%.
  6. In 2016 Google generated $63.11 billion in net digital ad revenues worldwide, an increase of 19.0% over 2015. That represents 32.4% of the worldwide digital ad market, which in 2016 is worth $229.25 billion.
  7. Google receives over 57,000 searches per second on any given day.
  8. According to Andrey Lipattsev, Search Quality Senior Strategist at Google, high-quality content and link building are the two most important signals used by Google to rank your website for search.
  9. Google “near me” searches have increased by two times over the past year.
  10. Google changes its search engine algorithm roughly 500 – 600 time per year
  11. On Google, 18% of organic clicks go to the first search result, 10% go to the second, and 7% go to the third.

 

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